Health app
project overview
Designing a 0→1 patient app and WhatsApp-first healthcare chatbot to improve engagement and bookings.
project type
Product design
year
2025
my role
Product Design Lead
client
CardoHealth
My role: Designed the patient app end-to-end Owned the WhatsApp → app transition Designed the booking flow Helped shape chatbot logic and conversational AI training Reduced friction around consent, registration and booking
We built a fully scalable and customisable digital health app connecting patients with clinicians. Users were not engaging with the patient app and were used to WhatsApp for everyday communication. The challenge was to meet users where they already were, guide them through medical intent, and convert that intent into booking with a real doctor.
Delay registration until needed Pre-fill context from WhatsApp Show recommended services/doctors first Reduce steps to booking Make pricing and next steps clearer
Impact: Increased chatbot engagement Increased completed triage conversations Increased bookings through chatbot flow Increased returning users / repeat visits
